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Helping contractors grow their business may be the secret weapon to growing your business. Successful companies know that marketing is not a game. It requires planning, creativity and a commitment to execution. In responding to a recent Channel Marketing Group’s 2010 Contractor Insights...

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Contractors want to know more about LEDs but with the myriad of manufacturers and products on the market, it's difficult to know whom to trust, what to recommend, how to evaluate and then how to install.  Channel Marketing Group, in conjunction with Energy Smart Marketers, surveyed contractors to...

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2008 is setting up to be an interesting year. With what appears to be a slow growth economy, increasing fuel costs, challenges in finding qualified labor, continued manufacturer and distributor consolidation, green/energy efficiency opportunities and more, it appears to be a year where progressive...